Stack Integration Service

Twilio Connects to 700+ Tools. We Make Those Connections Work.

We're experts in the destinations that matter most—marketing automation, analytics, warehouses, and ad platforms—so your data actually arrives where it needs to go.

700+Pre-built integrations
DeepExpertise in key platforms
CustomIntegrations via Functions
The Problem

Turning On a Destination Is Easy. Getting Value Is Hard.

You're paying for these tools. The question is whether they're paying you back.

An analytics platform nobody uses is overhead. A marketing automation tool running generic campaigns is a missed opportunity. A warehouse full of data nobody queries is just a bill.

Connectors work, value doesn't

Data flows. Events arrive. And then... nothing changes. Your tools are live, but nobody's using them to make decisions.

Analytics nobody uses

Your Amplitude funnels don't reflect how users actually convert. Your Mixpanel retention reports show noise instead of signal.

Campaigns aren't personalized

Your Braze campaigns aren't personalized because the right properties aren't mapped. The tools are live, but they're running generic.

The connector is 5% of the work

Getting value requires knowing how each platform thinks—what events to send, how to structure properties, which features to enable.

What We Build

We Make Every Tool in Your Stack Earn Its Keep

We've implemented hundreds of these tools. We know what separates the companies that get ROI from the ones that don't.

Attribution Setup

We configure Attribution (attributionapp.com) for multi-touch attribution and AppsFlyer for mobile. Then we build dashboards that answer: CAC by channel, LTV:CAC, ROAS, and where to spend your next dollar.

Marketing Automation

We configure Braze, Iterable, Klaviyo, Customer.io, and HubSpot to leverage your customer data. The right events triggering the right campaigns. Properties mapped for personalization.

Product Analytics

We set up Amplitude, Mixpanel, Heap, and PostHog so your product team can answer real questions. Funnels that reflect actual user journeys. Retention cohorts that reveal what drives engagement.

Warehouse Activation

We configure Reverse ETL and Linked Audiences—getting valuable warehouse data back into tools where it can drive action. Enrich profiles. Build audiences. Sync to ad platforms without custom pipelines.

Ad Platform Conversion

We configure conversion APIs for Google, Meta, TikTok, Snapchat, and LinkedIn. Real purchase events—not just pixel fires—flowing back so optimization works and ROAS reflects reality.

CRM & Sales Enablement

We connect customer data to Salesforce, HubSpot, and your sales tools. Lead scoring powered by behavioral data. Sales teams with full customer context.

Custom Integrations

When pre-built connectors don't exist—or don't do what you need—we build custom sources and destinations using Segment Functions. Any internal system, any third-party API.

Destinations We Know Best

Deep Expertise Where It Matters

Attribution

Attribution, AppsFlyer, Branch, Adjust

Marketing Automation

Braze, Iterable, Klaviyo, Customer.io, HubSpot, Marketo, SFMC

Product Analytics

Amplitude, Mixpanel, Heap, PostHog, Pendo, FullStory

Data Warehouses

Snowflake, BigQuery, Databricks, Redshift, Azure Synapse

Ad Platforms

Google Ads, Meta, TikTok, LinkedIn, Snapchat, The Trade Desk

CRM & Sales

Salesforce, HubSpot, Pipedrive, Intercom, Zendesk

How We Work

From Audit to Ongoing Optimization

Tools don't optimize themselves. The goal isn't just working tools—it's tools that drive measurable growth.

1

Planning & Setup

We audit your current stack—what's connected, what's configured, and what's actually being used. Then we prioritize by impact.

  • Configure integrations and build funnels/dashboards
  • Set up campaigns and establish benchmarks
  • Train your team on what we've built
2

Ongoing Optimization

We keep pushing for better results as your stack and questions evolve.

  • Build new funnels and reports as questions arise
  • Iterate on campaign performance
  • Add new integrations as your stack evolves
Results

What Changes When Integrations Actually Work

Analytics that answer
real business questions
Campaigns that run
on real customer data
Ad platforms optimizing
on real conversions
Every tool earns
its subscription cost
Dialpad
Dialpad

How a complete stack overhaul with Segment, Customer.io, and Pendo enabled self-serve marketing and 98% event reduction

Read the case study
98%
Event Reduction

Audit Your Destination Health

We'll assess what's connected, what's configured, and what's actually delivering value. Then we'll show you exactly how to make every tool in your stack earn its keep. 30 minutes. No commitment.