The Right Message, The Right Channel, The Right Moment
We connect your customer data to Twilio's communications infrastructure for personalized engagement at scale.
Your Data Lives in One Place. Your Messages Go From Another.
The fix isn't better copywriting. It's better plumbing.
When your communications infrastructure is connected to your customer data, every message becomes contextual. Every send becomes intentional. Every channel becomes coordinated.
Data and messages don't talk
Your data lives in one place. Your messages go from another. Marketing sends batch emails based on yesterday's segments with minimal context.
No suppression logic
SMS campaigns go out with no awareness of recent purchases. The customer who just bought still gets the 'don't forget to buy' email.
Transactional vs. marketing silos
Transactional messages fire with minimal personalization. Marketing emails can't access purchase history. Two systems, zero coordination.
Channel chaos
Customers get the same message on email, SMS, and push simultaneously. No fatigue rules. No preference management. No intelligent routing.
Communications Powered by Customer Data
Every channel—SMS, Email, Voice, WhatsApp, Push—running on the same unified profiles and responding to the same real-time events.
SendGrid Integration
We connect Twilio's email infrastructure to your CDP for triggered, personalized email at scale. Transactional messages pull real-time profile data. Marketing emails target unified audiences.
SMS & WhatsApp Activation
We configure messaging channels that respond to customer behavior. Abandoned cart texts. Appointment reminders. Order updates. All powered by real-time events and enriched profile data.
Event-Driven Architecture
Communications that fire on specific triggers—not schedules. User completes onboarding? Send a welcome sequence. Subscription renews? Confirm across preferred channels.
Channel Coordination
Cross-channel orchestration so customers don't get bombarded. Intelligent routing. Preference management. Fatigue rules. Every channel works together.
Transactional + Marketing Unification
Break down the wall between transactional and marketing. Both draw from the same profiles. Both respect the same preferences. Both contribute to the same unified view.
What Changes When Communications and Data Are Unified
Open rates increase
because messages are relevant
Unsubscribes decrease
because customers aren't over-messaged
Conversions improve
because timing is intentional
Customer trust grows
because experiences feel coordinated
From Audit to Ongoing Channel Optimization
Communications needs evolve constantly. New campaigns launch. New channels get added. We keep your messaging coordinated as your program scales.
Planning & Setup
We audit your current communications architecture—what channels you use, how they're triggered, and how they connect to customer data.
- →Design event-driven architecture: what triggers what
- →Configure integrations and build initial flows
- →Test end-to-end across all channels
Ongoing Channel Optimization
We maintain channel integrations and ensure your communications stay coordinated as your program scales.
- →Build new event-triggered flows as campaigns evolve
- →Optimize send timing, frequency, and channel routing
- →Monitor deliverability and maintain integrations
What Changes When Channels Are Connected
