Prepare for AI

AI Won't Save Bad Data. It'll Scale It.

We prepare your infrastructure for AI and implement predictive capabilities that actually work—because models are only as good as what you feed them.

The Symptoms

How Do You Know You're Not AI-Ready?

If these sound familiar, your data—not your AI tools—is the problem.

AI initiatives stall in "data preparation"
Data science builds models that never reach production
Predictions exist but aren't connected to action
"AI-powered" features launch and quietly get turned off
You're not sure if your data is "AI-ready"
The Root Cause

Why Do AI Initiatives Fail?

AI has a garbage-in-garbage-out problem that no algorithm can solve.

If your profiles are fragmented, predictions apply to ghosts. If your events are inconsistent, models learn the wrong patterns. If your data lives in silos, AI can't access what it needs.

The companies winning with AI aren't just buying better models. They're building better foundations. Clean data. Unified profiles. Consistent events. Real-time access.

The Automation Trap

Get the infrastructure right, and AI delivers. Get it wrong, and you're just automating your mistakes—faster and more confidently than ever before. Bad data at scale is worse than no AI at all.

The Solution

What Do We Build to Prepare for AI?

Foundation first, then predictions—connected directly to action.

AI Readiness Assessment

We evaluate your data quality, profile completeness, event consistency, and integration architecture against AI requirements. You get a clear gap analysis and remediation roadmap.

Foundation Remediation

We fix the issues that block AI effectiveness. Identity resolution. Event standardization. Data quality enforcement. The unsexy work that makes AI possible.

Predictive Implementation

We configure Twilio's CustomerAI Predictions—LTV, churn risk, purchase propensity—so you get value from AI without building custom models.

AI Activation

We connect predictions to action. Predictive audiences that sync to marketing tools. Scores that trigger journeys. Insights that power personalization.

The Outcome

What Changes When AI Actually Works?

When your infrastructure supports AI, predictions become actions—and your marketing gets smarter over time.

AI projects that reach production
Predictions that connect to campaigns
Churn models that actually prevent churn
Marketing powered by propensity, not guesswork
A data foundation ready for whatever AI comes next
Dropbox
Case Study

How CDP-powered infrastructure enabled AI-driven reactivation campaigns that converted dormant users to paid

Read the case study
12.8%
Conversion Lift
Frequently Asked Questions

Common Questions About AI Readiness

AI-ready means your data infrastructure meets the requirements for machine learning models to work effectively: clean, consistent events; unified customer profiles; real-time data access; and activation pathways to turn predictions into action. Most companies have pieces of this but not the full picture.

Get Your AI Readiness Assessment

We'll evaluate your data quality, profile completeness, and event consistency—then show you exactly what it takes to build a foundation ready for AI. 30 minutes. No commitment.